I&F McCann Grupa supported the international conference "Serbian (Yugoslav) – British Relations from the 19th to the 21st centuries"

The conference "Serbian (Yugoslav) - British Relations from 19th to 21st Century" was held at the Faculty of Political Science, organized by the Faculty's Center for British Studies. The Ambassador of the United Kingdom to Serbia, H.E. Denis Keefe, opened the conference along with Prof. Dragan Simić, Dean of the Faculty of Political Science and Prof. em. Vukašin Pavlović, President of the Center's Council.

During the two conference days, several panel discussions were held on the topic of development of the Serbian-British relations. Special attention was paid to cultural and educational links. Over 25 recognized experts in the field of international relations, culture, education and historiography from Britain, Serbia and the region discussed the history of relations between the two countries, development perspectives, cultural connectivity, and economic cooperation opportunities. After the conference, there was a cocktail and screening of the documentary by Anberlin P. Stevanović, "I married a Serb. The Fabulous Five".

"It is a great honor for me and I&F McCann Grupa to support and help organize this event with the Center for British Studies at the Faculty of Political Science. For me, the reason is very personal - I consider the UK a country that has affected me and my entire generation. I think that this influence on culture and the impact of the British pop culture shaped the way we think and liberated our minds. I would like to, and I will certainly try to transfer this influence on to the future, and I am sure that the Center for British Studies will make a strong contribution to this goal, "said Srđan Šaper at the cocktail in Aeroklub.

Prof. Slobodan Marković, the organizer of the event and the initiator of the Center for British Studies at the Faculty of Political Sciences, pointed out that since the end of the Cold War, Serbia relied significant on UK assistance in developing and strengthening the state, as well as the opportunities for citizens of Serbia to work and educate themselves in Great Britain. According to him, the Center for British Studies of the Faculty of Political Sciences will endeavor to nurture the existing and create new connections between Serbian educational institutions and world-renowned universities in the UK.

Sir John Randall, Special Adviser on the Environment to Prime Minister Theresa May; David Gowan, former British Ambassador to Serbia and Montenegro, an excellent connoisseur of Serbian monasteries; prof. Christopher Cocker, Professor of International Relations at the London School of Economics and Political Science; James Ker-Lindsay, Professor of Politics and Policy at St Mary's University, associate of the Center for South-Eastern Europe at the London School of Economics and an excellent connoisseur of opportunities in Kosovo and Metohija; and Vesna Goldsworthy, a famous writer and scientist, were among the participants of the conference.

I&F McCann Grupa jedan je od vodećih komunikacionih sistema koji 20 godina uspešno posluje u 12 zemlja jugo istočne Evrope i nordijske regije. Naš posvećen tim čini 600 talentovanih profesionalaca, koji svakodnevno sarađuju na integraciji marketinških kampanja, promotivnih aktivnosti, organizaciji događaja, dizajnu, planiranju i zakupu medijskog prostora, PR, produkciji, komunikaciji u oblasti zdravstva, kreiranju TV sadržaja,kao i na svim formama digitalnog marketinga. Agencije koje posluju u okviru I&F McCann Grupe deo su McCann Worldgroup (www.mccannworldgroup.com),jedne od najvećih svetskih agencijskih mreža,osnovane 1902.godine koja posluje u više od 120 zemalja sveta, i u vlasništvu je Interpublic Group (IPG) (www.interpublic.com) sa sedištem u Njujorku.