McCann Beograd and McCann Oslo finalists of The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment, and works by McCann Beograd and McCann Oslo have reached the final.

The campaign from Belgrade, which won a number of awards last year and came to the finale of The One Show is DemocrARTisation, created by McCann Beograd's digital team for the Museum of Contemporary Art in Belgrade. This work entered the finals in three categories - Mobile, Augmented Reality (AR), Cross-Platform, Augmented Reality (AR) and Mobile, Physical Product & Mobile Integration.

One of the three Norwegian projects in the final, in the category of Branded Entertainment, is "The Music Video" that McCann Oslo made for Citroën.

The award ceremony will be held at the Creative Week in New York May 7th to 11th. Since 1973, the famous "pencil" award has been awarded as many as 556 times, and last year there were more than 20,000 entries from 73 countries worldwide.

I&F McCann Grupa jedan je od vodećih komunikacionih sistema koji 20 godina uspešno posluje u 12 zemlja jugo istočne Evrope i nordijske regije. Naš posvećen tim čini 600 talentovanih profesionalaca, koji svakodnevno sarađuju na integraciji marketinških kampanja, promotivnih aktivnosti, organizaciji događaja, dizajnu, planiranju i zakupu medijskog prostora, PR, produkciji, komunikaciji u oblasti zdravstva, kreiranju TV sadržaja,kao i na svim formama digitalnog marketinga. Agencije koje posluju u okviru I&F McCann Grupe deo su McCann Worldgroup (www.mccannworldgroup.com),jedne od najvećih svetskih agencijskih mreža,osnovane 1902.godine koja posluje u više od 120 zemalja sveta, i u vlasništvu je Interpublic Group (IPG) (www.interpublic.com) sa sedištem u Njujorku.